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Grover Rad Headquarters - Workplace

Project Type

Commerical 

Date

Spring 2024

Location

Colorado Springs, Colorado

Description
Grover Rad is a female luxury clothing company that has a mission statement of “clothing that starts conversations”. This brand was founded in 2022 in Los Angeles by Lizzie Grover Rad who is a former interior designer and art collector. These clothes incorporate cultural messaging, historical context, and female empowerment through the use of graphic prints contrasted against classic silhouettes in luxury fabrics. As Grover Rad is an avid art collector, the prints are referential to the art created in the Renaissance and are reimagined to tell modern stories. This will drive the
 space to refer to symbols in Grover Rad’s clothing collection, allow for opportunities of choice so employees feel empowered, and select elevated finishes to parallel Grover Rad’s luxury fabrics.

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